While you may have already started using Instagram to start your online modeling and brand ambassadorship career, this does not have to stop here. Since you are already online, you might as well use this highly effective platform in order to cement your reputation as a lifestyle guru!
Putting up and maintaining your own lifestyle account is a surefire way to be Insta-famous. Here are some tips that you may use to start launching engaging content that will attract the online audience and potential brand partners.
Determine your Niche
There are a lot of lifestyle accounts in the World Wide Web, so how do you distinguish yourself from the clutter? Well, for one, it will do you well to find a niche topic that you are passionate about and that other people will find interesting too.
If you are a fitness enthusiast, for example, you may put up an account that is dedicated to your favorite workouts! If you are a beauty guru, find a topic that will give you consistent content inspiration. Finding your niche should not be hard, because you will surely be able to find like-minded followers that you can, then, turn into fans.
Master your Platform
Since you will be using Instagram as your main platform for communication, you have to make sure that you know the ins and outs of this venue like the back of your hands. This way, you will be able to maximize the features that it offers.
In addition to this, you should also consider using partner apps that will allow you to post perfect content. For Instagram, other photo editing tools are available, all of which will help you iron out the kinks on your raw photos.
Find the Perfect Username
While using your own name may seem like the obvious choice, it is highly advised that you use a name that people can automatically link to the kind of lifestyle account that you have. Do not be afraid to get creative! Use a pun or your favorite name wordplay. This way, you will be using a name that will be uniquely yours and that people will easily associate with you – and you alone.
Use Credible Content
Since the account is a lifestyle account, people will be expecting credible and useful content that they, too, can apply one their own lives. For a fitness account, for example, people will usually be on the lookout for fitness tips that they can use to boost their own workouts.
Having said this, you need to be cautious in ensuring that you only launch high-quality content that will be useful for your followers. As a matter of fact, it is better to skip a couple of days instead of uploading photos that will only be online fodder. Streamline your content and make sure that they hold real value to whoever will see them. This will help you gather tons of organic followers and help you get the attention of like-minded partners.